Source: China good packaging Guizhou Moutai wines are often packaged in high-grade, exquisite color boxes to convey the heavy and atmospheric characteristics to consumers. In the packaging and printing industry, Moutai wine packaging has always been a high-profit, and companies that make Moutai packaging are often large enterprises. Historical packaging: cotton paper Before the appearance of plastic bags, color boxes and other packaging, the Chinese have been wrapping articles with cotton paper. The early Kweichow Moutai used a cotton paper wrapped bottle made by Renhuai local ancient method. The cotton paper mainly plays three roles: one is that the cotton paper is soft and prevents the bottle from being broken; the second is that the cotton paper is smooth and the protection bottle body is clear and complete; the third is the cotton paper ventilation, which helps the wine body to continue to ferment. "China's Guizhou Moutai Distillery Co., Ltd." records that the cotton paper packaging of Guizhou Moutai began in 1958 and was completely discontinued in 1987. It has been going on for 30 years. 1983-1986 "Five Star Brand" sold in Guizhou Moutai Color box design In 1976, in order to improve the quality of export products and increase sales, Feitian brand exported Guizhou Moutai to remove the cotton paper and switched to color box packaging. The color box design of Guizhou Maotai Liquor has very Chinese characteristics and has been used ever since. The shape of the color box is hexahedron, the cover of the heavens and the earth, the folding structure, the design of the pattern highlights the brand and the trademark, and the expressions of lines and color blocks are fully utilized to achieve the excellent effect of bright, clean and simple decoration. The color of the color box is used properly. The white space is rich and not monotonous, the black characters are solemn and harmonious, the red is the representative festive, warm and auspicious color of China, and the golden yellow is distinguished and brilliant. All kinds of colors, in the same vein, together demonstrate the national temperament. In 2005, Feitian brand exported Guizhou Moutai (patent packaging) The five characters of "Guizhou Moutai" are the handwritten body of the famous calligrapher Mai Huasan. Chinese traditional calligraphy and seals are intertwined and echoed with the "flying" patterns of the white paintings. On April 27, 2005 and May 25, 2005, Guizhou Moutai wine packaging received two “Design Patent Certificates†issued by the State Intellectual Property Office. The certificate numbers were 444767 and 452175 respectively. Color box process With the development of new processes and new materials in the printing and paper industries, the color box of Guizhou Moutai is also constantly improving. Originally made of cardboard (fabric), coarse corrugated cardboard (lining), plastic film, there are outer and inner boxes. However, during transportation, the corrugated inner box and the wine bottle will rub against each other, and the trademark and the back label will be worn to varying degrees. In 1986, the color box packaging of Guizhou Moutai wine officially canceled the inner box, and the lining of the outer box was also replaced with fine corrugated. However, the fine corrugated has some drawbacks, there are gaps, easy to absorb moisture, and the long-term storage of the color box is prone to mildew. In the mid-1990s, the Moutai wine box process was improved again. The fabric was 350 g/m2 vacuum-aluminized cardboard, and the lining was 250 g square meters of white paper, printed with a concave printing machine and a UV offset printing machine. , the addition of laser anodized aluminum anti-counterfeiting trademark. Feitian and Wuxing Kweichow Moutai in 2000 (The lid has a laserized aluminum anti-counterfeit trademark) New packaging changes After October 1, 2018, the food packaging license including Guizhou Moutai will be marked with a new food production license number, namely "SC" plus 14 Arabic numerals, and the "QS" logo will be officially "retired". On October 15, 2018, Guizhou Moutai Import & Export Co., Ltd. issued a notice to upgrade the outer packaging of Moutai. The size of the new packaging box is large (235*88*88mm), and 2 small glasses are added as gifts. The KWICHOW MOUTAI word was replaced by the English introduction of the product on the front, and the English translation of “excessive drinking, harmful to health†was added on the back. It can be seen that the Moutai wine packaging color box of Guizhou has undergone changes, and it has greatly improved in terms of design aesthetics and materials, and it has also taken a lot of effort in anti-counterfeiting. These changes have increased the requirements for packaging and printing enterprises, and further promoted the development level of China's packaging and printing industry. Editor in charge: Zheng Shengfang This article is posted on the website for the purpose of transmitting more information and does not imply endorsement of its views or confirmation of its description. Article source address: http:// Kitchen Cart,Kitchen Cart On Wheels,Kitchen Utility Cart,Trolley Kitchen Jiangmen Sunbond Houseware Manufacturing CO.,LTD , https://www.sunbondhw.com