Qizai went to scout and bought a pound of potatoes in the vegetable market. He asked if he could take the plastic foam pad under the scale and said it again. The stall owner slammed his eyes and pulled his face. He said with anger: "Not sold!"

Then the seven children walked around the market and found that there were quite a lot of plastic foam under the electronic scale. At this time, the electronic scale of a fruit shop is not a foam, but an empty cardboard box. Qizi was very curious and bought 900 grams of Sydney. Qizi later put Sydney on the scale without hands and feet and said: 800 grams, 100 grams less!

What is even more surprising is that there is also a cardboard box under the electronic scale of the supermarket. The carton is separated from the scale by a wooden board. When asked why the salesperson is installing the electronic scale, the salesperson laughs and does not answer.

Secret one, fresh milk is usually placed inside

Found: in the major supermarkets, milk, yoghurt, bagged cooked meat and other food shelves, the human eye looks at the past, the first to see the most outside goods, the production date is almost not the latest, but the more The newer the production date, which means the food is “fresh”.

Declassification: How to place goods is a marketing strategy of supermarkets. Putting goods in different positions can greatly promote sales. For example, in general, for a profitable item, the supermarket will put it on the right side, because most people are used to the right hand, so they always like to take the right thing. Even foods that are not too fresh and need to be sold quickly are usually placed in this position.

According to research, products placed in parallel with the customer's eye line can increase sales by 70%. This is also the best place for supermarket items to be placed, the second is where the waist is waisted, and the third is where the knees are parallel, and the goods that are usually placed in these positions are relatively profitable.

Secret 2 8:00-9:00 in the morning, the least in the supermarket

Found: Every morning from 8:00 to 9:00, the flow of people in the supermarket is the smallest, but vegetables, fresh meat and seafood are the freshest. Generally, according to the commuting time in Zhangzhou, the supermarket has the most people after 8:00 in the evening, but at this time many foods, such as vegetables, seafood, and soy products, are not fresh, so they tend to start discounting promotions.

Declassification: The fresh meat in bulk in the supermarket is on the shelves in the morning. The vegetables at this time are also the freshest. At this time, the two foods are the most cost-effective. But fruit can't be guaranteed, because many fruits have to be stored for two or three days. Sprinkle some water on the surface of the fruit every day, it will still look fresh. For the discount promotions at night supermarkets, you should know that there will be no pies in the sky. As far as food is concerned, as long as it is a discount, it is definitely not fresh, especially cooked meat and soy products.

Secret 3 Use light to make food more "fresh"

Found: Whenever you go to the supermarket, you will always find in the supermarket that the various meats placed there are red and fresh, and all kinds of vegetables are very green. But when I bought it and looked back, I found that it was not as fresh and beautiful as I saw in the supermarket. What the hell is this all about?

Declassification: In fact, a little careful partner will find that many supermarkets will use pink light to illuminate the meat, making the meat look extraordinarily fresh. Similarly, the green light will be used to illuminate the vegetables, making the vegetables look It is more green, when we buy things home, there is no light, things naturally look less attractive and fresh. The same principle, there are a lot of cooked food in some supermarkets in Nanjing, which will appear like a freshly baked dish under the warm light, but it is not. Little friends must be careful to buy ~

Secret four buy one get one free

Found: In the big supermarkets across the country, the discount promotion area can often find a one-for-one promotional item, consumers do not pay attention to the price of the goods they do not need, such as a bottle of shampoo should be 20 yuan, buy one now The bottle of shampoo presents a piece of soap for 2 yuan, but the supermarket has quietly raised the price of shampoo to 22 yuan. Customers who buy shampoos are a bit of soap, and they will definitely find it worthwhile.

Declassification: According to the survey, the discount mark on the goods can increase the sales of the goods by 23%, especially the promotional foods, which are basically a new one. In order to avoid being attracted to bundled promotions, it is recommended that you pay attention to what you want to buy when shopping, rather than bundled with it or attached items.

Secret 5 On the same day, the bulk meat was not sold back to the factory, and the factory reprocessed and resold it.

Found: In some supermarkets, occasionally this phenomenon, the food sold in the deli counter, the production date marked above has not yet arrived. Is the food now playing through? !

Declassification: According to the survey, the cooked meat in the supermarket marked with the date of production of the day is actually not very fresh. For a chestnut, the sausages bought today may be mixed with sausages that have not been sold out in the past few days. I have to remind everyone that the more layers of cooked food, the less fresh. Under normal circumstances, many cooked foods such as meat and sausages are wrapped in plastic wrap and covered with a layer, indicating that things are still relatively fresh. The more layers, the more they cover up the fresh side, and many of them are because of food. Loss of water causes the bag to slip, so you can only pack a few layers. Therefore, it is best not to buy cut-price, promotional cooked foods and soy products. The bulk cooked food in the supermarket should also be carefully purchased.

Secret six supermarket specials are not cheap

Found: Some supermarkets can often see special items, such as a brand of biscuits, a bag of retail price of 3.3 yuan, three bags of sales when the special price of 10 yuan. It looks like it's really cheap! But is this really like this? Is it really the conscience price in the industry?

Declassification: When the supermarket is promoting, some special products will be launched. Many people think that the special products are cheap goods. Merchants are taking advantage of people's misunderstandings. The original price of the goods has not changed. It is just a matter of selling some normal price items or even high-priced items. It’s inevitable that you will attract people’s attention, and those who don’t often shop and are unfamiliar with the price of the goods will inevitably be fooled!